Tag Archives: licensing
Broadcasting Hours
Listeners may have noted interruptions in our broadcasting and a move away from our 24/7 schedule, beginning in late October. We value our loyal listeners and want to let you know what occurred, and what can be expected moving forward.
In September and October, a sharp and unexpected rise in listeners significantly increased our listenership hours, which would normally be a Good Thing. However, as more listening hours means more music licensing costs, it increased to a level that was financially unsustainable with our limited income, especially as it occurred out of the blue. We took temporary measures in order to avoid incurring additional costs, and ultimately decided that to remain within our budget, we would no longer broadcast on Mondays and Tuesdays for the time being, and focus on airing our original series, whose schedules remain unchanged.
